- Accelerate sustainable and profitable growth while minimizing risk across the project value chain.
- Improve and monetize real estate by determining the highest & best use of resources – land, capital, risk, opportunity cost, time and talent.
- Optimize price & pace and rate & occupancy performance by placemaking, experience staging, and revenue and inventory management.
- Protect and preserve capital from the long tail of potential claims against profits.
- Values-grounded, servant leadership founded on EQ, plus timely truth, powerful execution and teamwork.
WHAT WE DO
- Work collaboratively with the owner, key stakeholders and consultant team.
- Develop a summary strategic plan to integrate and elevate project performance.
- Establish, align and cultivate organizational capability to execute the plan’s measurable objectives and key results (OKRs).
- Procure the brands, operators and manage the creation of the financial underwriting to attract capital on the best terms.
- Add know how and know who to de-risk and greenlight the project.
- Materially increase revenue and business valuation by differentiating and de-commoditizing the development with distinctive marketing & sales, branding, partnerships and customer-centering initiatives.
WHAT WE PROMISE
CASE STUDY: SARITON’S IMPACT
Introducing the strategic makeover of The Pinnacle in Henderson, Nevada to demonstrate Sariton’s insights and transferable tactics.
When a not yet entitled, unbranded, unfunded $600M,171-unit condo project with reservations of interest at $900/sf, Sariton introduced the development to Four Seasons to consider branding as a standalone project, no hotel attached.
Sariton ran our process, the BLT and PCE sensitivity analysis, to validate our project underwriting at $1,800/sf; a $1.2B sell out,
if marketed as a standalone Four Seasons Private Residences (FSPR). We re-worked the market study with the developer’s third-party consultant and negotiated the branding deal settling at $1,600/sf for a $1B sell out, a 50% increase in value even after $110M in incremental costs ($40M in branding fees to Four Seasons and $70M in required upgrades to building finishes and landscape amenities).
The project was then investable, attracting the capital partner and funding to launch sales.
The second article indicates that the FSPR has quickly hit their construction sales test and is now projecting $1.3B in sales, 2x added value.